Engaging with representatives of the institution is a key attraction for event attendees. Part of your planning must account for the various types of engagement to offer, including securing commitments from the individuals that will be on stand-by to engage.
Consider the following:
- Scheduled/Reserved: Consider providing attendees with the option to schedule time to connect with others during the event. This structure can provide additional value and foster additional engagement. In addition, make sure to thoroughly evaluate the reservation The solution should be intuitive, have a non-obtrusive user flow, and include confirmation once the reservation is complete.
- Talent Management: From an administrative perspective, establish lines of communication associated with each type of participant supporting your effort (e.g., faculty, staff, students, alumni) and work to obtain commitments and scheduling.
NOTE: Engagement can be provided within a specific solution/platform or externally (e.g., Dischord). You’ll want to thoroughly evaluate how you plan to approach this part of the experience.
